Already a few people just graduating have messaged me about this area of work. One concern seems to be affording camera and edit kit to make professional content- the priority right now if you are trying to establish a Youtube channel is identifying an audience- something you care about, and an area nobody else is delivering video content to.
Let the quality grow with time, just start establishing who you are- your audience will enjoy seeing you and your work evolve.
The other point is not feeling the pressure to follow the crowd- follow your instincts but listen to your audience and feedback- look at the 'hotspots' in the Youtube Insight data (this is a timeline showing audience attention in your Youtube films- absolutely fascinating!)
I also feel its worthy of mentioning the job losses in regional tv and local newspapers. Why is it happening? The recession? Technology such as mentioned above? Well I'm not an economist but common sense tells me ultimately its because there is not as much money to be made in either supplying regional content, and demand from consumers and advertisers is low. Why? Its moving online.
But we can't just bury our heads in the sand and think about the good old days. I'd like to see the return of Tiswas, Adam and the Ants but that's not going to happen either!
Technology is changing fast and so is the audience that consumes it.
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